During her career in the public relations industry, Autumn has led campaign efforts around hotel brands such as D.C.'s Melrose Georgetown Hotel, Atlanta's Ellis Hotel, The Stoneleigh Hotel & Spa in Dallas, Santa Fe's Bishop's Lodge, South Seas Island Resort in Captiva Island, Fla. and Bardessono Hotel & Spa in Napa Valley. She has coordinated the public relations program for Priority Club Rewards re-launch, the hotel loyalty program for InterContinental Hotels, the British Virgin Islands brand campaign and the Ritz-Carlton Lodge, Reynolds Plantation in Georgia.
Through years of media relations and understanding editorial interest, Autumn guides her clients through their experience value proposition evolution, creating a successful editorial journey that translates into business growth for her clients.
Prior to launching her own firm, she spent seven years in various public relations positions at a larger agency. She leads a talented team of PR experts and continually lands notable results in publications such as The New York Times, Food & Wine, CNN, Departures magazine, USA Today, and The Today Show to name a few.
As a graduate of Florida State University, Autumn is married, has three young daughters and is crazy about her frenchies. She is a nostalgic modernist who in addition to spending time with her family, loves travel, music, planning (anything), reading, architecture, dreaming about couture fashion, gathering around the kitchen, lots of tableware, and experiencing all things food + wine.
"Quality is never an accident. It is the result of sincere intention and effort, with intelligent direction and skillful execution. With each client that we have the opportunity to work with, our team proudly presents quality results."
Nancy's passion for success is contagious. With intuition and sense of creativity, Nancy connects to identify the needs of clients and develops smart campaigns to exceed their business goals. Her diligence and resolve sees campaigns through to fruition, resulting in increased exposure and revenue for clients. Nany's self-imposed high expectations have led to successful public relations programs impacting business for clients such as Coton Colors, Florida's Space Coast and the Loews New Orleans Hotel.
"Successful public relations campaigns are about more than exposure," says Nancy. "Effective programs should be measured by getting the right message to the right people. We pride ourselves on a strategic approach, partnering with our clients to meet their business objectives with targeted exposure."
The personal relationships Nancy has developed -- with both clients and with journalists -- is indicative of the personal approach she has adopted. Having spent years in a larger agency setting, she embraces the boutique environment of The Mayfield Group, which provides for personal connections and hands-on approach for which she is noted. She is a graduate of Florida State University. As a lively traditionalist, Nancy generously volunteers her time and talent in community leadership roles. She and her husband have two young daughters and fill their time traveling, being with friends, celebrating every occasion and enjoying family in Boston and Tampa.
"While I am always one to embrace the opportunity to travel and see new places alongside my family, I am constantly amazed by the creativity and inspiration that comes out of daily life. What can start as a regular Saturday afternoon relaxing at home, can rather become an impromptu gathering of friends and full of laughter. And as I grow, the greatest lesson I continue to learn is how all of those quite "regular" moments are worth more than a million of the meticulously planned adventures."
With undeterred ambition and a knack for time management, Hailee brings innovative thinking and valued insight to the Mayfield Group and clients. Hailee maintains passion, professionalism and purpose in every media venture she executes, while managing a portfolio of clients and promoting them to target audiences, leading day-to-day objectives regarding client and media communications, and monitoring media coverage and reporting results to the wider team and clients.
"Understanding your clientele is a vital key to success in garnering exposure,” says Hailee. “Every team is diverse in nature and requires a different approach to strategy and execution. Grasping this concept is the first step to successfully building and promoting a brand.”
Hailee’s lifelong passion for travel, creative outlook and resilient attitude make her a natural fit in the world of hospitality and tourism public relations.
With creative energy and a purposeful stride, Hannah finds daily inspiration in the relationship-driven industry she has found a place in. Aiming to deliver consistency in work quality while ensuring adaptability in an ever-evolving industry, Hannah’s experience has demonstrated expertise in executing creative campaigns, building media and client relationships and driving results for the client teams she leads. Hannah’s time at The Mayfield Group has cultivated a special passion for luxury travel and an appreciation for the boutique agency format.
"I believe the value in public relations goes far beyond the ability to create compelling stories, but rather in the sincere appreciation of the unique brand that already exists. Shining light on experiences and initiatives that lead the way in the travel industry has the capability to breathe life into the often ordinary aspects of the everyday and is a constant inspiration both personally and professionally.”