"With a team of talented associates, contractor support and dedicated interns, The Mayfield Group activates customized teams, working with clients to achieve strong positioning while gaining strategic, earned editorial and content."
During her career in the public relations industry, Autumn has led campaign efforts around hotel brands such as D.C.'s Melrose Georgetown Hotel, Atlanta's Ellis Hotel, The Stoneleigh Hotel & Spa in Dallas, Santa Fe's Bishop's Lodge, South Seas in Captiva Island, Fla. and Bardessono Hotel & Spa in Napa Valley. She has coordinated the public relations program for Priority Club Rewards re-launch, the hotel loyalty program for InterContinental Hotels, the British Virgin Islands brand campaign, and The Ritz-Carlton Lodge, Reynolds Plantation in Georgia.
Through years of media relations and understanding editorial interest, Autumn guides her clients through the guest experience brand and storylines, creating a successful editorial journey that translates into revenue and growth for her clients. Prior to launching her own firm, she spent seven years in various public relations positions at a larger marketing agency. She leads a talented, small team of P.R. experts and continually lands notable results in publications such as The New York Times, Wall Street Journal, Southern Living, Food & Wine, USA Today, and The Today Show to name a few.
As a graduate of Florida State University, Autumn is married, has three daughters, and two Frenchies. She is a nostalgic modernist who, in addition to spending time with her family, loves travel, music, reading, planning (anything), architecture, tableware, all things food + wine, and gathering around the kitchen island with friends.
"Quality is never an accident. It is the result of sincere intention and effort, with intelligent direction and skillful execution."
"Successful public relations campaigns are about more than exposure. Effective programs should be measured by getting the right message to the right people. We pride ourselves on a strategic approach, partnering with our clients to meet their business objectives with targeted exposure."
Nancy’s passion for success is contagious. With intuition and sense of creativity, Nancy connects to identify the needs of clients and develops smart campaigns to exceed their business goals. Her diligence and resolve sees campaigns through to fruition, resulting in increased exposure and revenue for clients. Nancy’s self-imposed high expectations have led to successful public relations programs impacting business for clients such as Coton Colors, Florida’s Space Coast and the Loews New Orleans Hotel.
The personal relationships Nancy has developed – with both clients and with journalists – is indicative of the personal approach she has adopted. Having spent years in a larger agency setting, she embraces the boutique environment of The Mayfield Group, which provides for the personal connections and hands-on approach she is noted for. She is a graduate of Florida State University. As a lively traditionalist, Nancy generously volunteers her time and talent in community leadership roles. She and her husband have two daughters and fill their time traveling, being with friends, celebrating every occasion and enjoying family in Boston and Tampa.
"Public Relations is the delicate point where perception meets reality, all while we work to shape narratives and foster connections for a better tomorrow."